7 Food & Beverage Trends to Follow in 2022

Experiencing the world through tastebuds

Food is an emotion. Most people are connected with a particular flavor or traditional style of cooking. However, people would continue to remain more open to the idea of experimenting with food and would love to try out unexpected and unique twists in taste. The lockdowns introduced in the aftermath of the pandemic gave ample time to individuals to experiment with new cuisines, tastes, and food trends from across the world. People are open to the idea of cuisine exploration, which has witnessed a rise. People are keen to travel the world through their tastebuds. Yuzu, hibiscus, ube, and tzatziki, to list just a few are some of the newer food flavors that have been trending so far. In all likelihood, this list will grow in the months to come.

More plant-based food on the platter

In the past few years, there has been a steady shift among consumers with a preference for plant-based meats and sugar substitutes. In all possibilities, the trend is likely to go mainstream as the demand surges further. There is also an inclination towards simpler and real ingredients when it comes to food choices.

Knowing the limits when it comes to drinks

As more people are either abstaining or choosing alcohol-free beverages, there is an inclination towards a trend that could be referred to as mindful drinking. As more and more people get aware of personal health and wellness, there is a shift in preferring non-alcoholic drinks when socializing.

Food preference with a concern for the environment

Apart from good taste, a consumer today is expecting more from the foods they consume. With issues like sustainability and environmental concerns being in the news, people are increasingly shifting towards a trend that pertains to being conscious of nature around and its impact on food production.

Inclination towards convenience foods to continue

The pandemic-induced lockdowns resulted in people spending a lot of time at home and this has had a long-term effect on a few individuals in terms of their eating habits. A large section of individuals who cooked with liberal help of convenience foods while following set meal routines more often due to the pandemic plan to continue with these habits. This has resulted in people reaching out for time-saving products and grab-and-go snacks. 53% of consumers in the U.S. who cooked using convenience foods and followed set meals routines because of the pandemic intend to continue these practices.

Frozen Foods will continue to grow

Though frozen foods were perceived as poor quality and unhealthy in the past, they remain strong and continue to grow today. In addition to filling refrigerators at home, frozen foods are now gradually proliferating in restaurants, and new frozen menu items are available. Martha Stewart launched a new frozen food range.

Reaching out for grains

Considering that people are more on the lookout for healthy food options, there is an inclination to reach out for grains that are power-packed with wholesomeness and affordability. For example, oats are one such preferred food item. And with food innovation, it is finding a place in newer food items apart from biscuits. KeHE forecasts that barley, hemp, pistachios, and buckwheat will become major grain and seed alternatives over the coming years.

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